BID & Zoom – Supporting One Another
An opportunity to chat with other town centre businesses, share you experiences, ask questions, find the answers or someone who can help – feel connected.
An opportunity to chat with other town centre businesses, share you experiences, ask questions, find the answers or someone who can help – feel connected.
When was the last time you made a decision to buy something significant without doing some investigation first? When did you last buy a ‘big thing’ without looking at the options or comparing the price? Before the internet this ‘research’ was done on the high street or maybe over the phone with a copy of the Yellow Pages to guide you. While I bet few people are calling bookshops asking for Fly Fishing by J R Hartley, it is searched for more than 200 times a month online. Just like people looking for fictional fishing books the first place you probably do your ‘research’ now is Google. You go there to type in either the name of the business/product you’re looking for, or if you haven’t yet chosen, the type of thing that you want. You are not alone. These two methods of search are the most common; they are sometimes referred to as known search or generic search. For example, if you want shoes you might search for ‘Big Dave’s Shoe Shop’ or ‘Shoe shops near me’. You either know Big Dave and want his shoes or you don’t know Big Dave but still want shoes. Both of these searches are crucial to Big Dave because he just wants to sell shoes. This kind of activity means a business needs a website and that website needs to be optimised to show up on a search engine… Search Engine Optimisation. If you already spend money on newspaper ads, radio ads, outdoor advertising and aren’t seeing that convert into customers then the first thing to look at is what happens when someone hears your ad on the radio… I bet they Google you. If they do, what do they see? SEO isn’t optional anymore – especially if most of your marketing is done offline. If you want people who see your offline advertising to reach your business you need SEO. If this has piqued your interest, and you want to know more, go and have a read of how we get SEO to drive results for small business on our website.
Book your place today!
Join us for an insightful Business Breakfast and network with fellow like-minded individuals while enjoying a full English breakfast with tea and coffee.
Following on from our Focus Groups and LSIP events, we want to share your voice and showcase the findings from Phase 1 of our LSIP and the key topics discussed in our Focus group and address how we can help support you and your business.
This event will focus on areas you want more support in, highlighted in our Focus Groups such as: retaining staff, workplace skills, wellbeing in the workplace, digital infrastructure, connectivity, and more.
Join the conversation and have your voice heard by submitting your questions live to our panels.
Why should you come along to the breakfast?
As a local Norfolk business, you want:
•To increase the growth of your business.
•Your team to develop the skills to become engaged, empowered and enabled to deliver great results.
•To retain the talent within your business and effectively succession plan your team.
•To attract the right people, for culture, for growth and for success.
We are continuing to engage with businesses of all sizes, stakeholders, colleges, training providers and universities to enable a more responsive and collaborative approach to the development of the local workforce.
Confirmed speakers
James Ingham, UPP
James currently works as a Community Liaison Manager for Upp, who are busy rolling out a full fibre broadband network across the East of England. James’ role within Upp allows him to be very active with the Norfolk and Cambridgeshire community, engaging and supporting all levels of local Government, community organisations and business groups.
A Loughborough University graduate, his career started at a Premier League Football Club where he progressed onto a Partnerships Manager role, before joining a Sports Marketing Agency based in Norfolk.
In 2018, he moved into a new industry, challenging himself in the communications and technology sector by working with a global Satellite communications company in the Commercial and then Product team, before joining Upp in his current role in late 2021. In the spring of 2023, James joined the charity Norfolk and Waveney Mind as a Trustee.
Gemma Crane, Mindset HR
Gemma, Director and founder of this business has 25 years of HR experience and has worked in a variety of sectors and industries in an HR capacity.
Gemma became an NLP Practitioner in 2012, Theta Healer Practitioner 2020, Life Coach 2019, and studied Quantum physics 2019 and is a member and Coach of the Proctor Gallagher Institute. Gemma has a 9 year old son, loves to sing and dance and loves holistic therapy. Her life purpose is educate people around Mindset and how you can create your own reality and desired future by tapping into your higher mental faculties.
Gemma is also a trustee of the Red Balloon Learners Centre in Norwich which is an independent school which supports 11-16 years who have difficult life experiences to transition into adult hood with confidence, belief and mindset to succeed.
Harry Harris, Swarm Training
Harry has 35 years of experience in leadership and management within his own businesses along with working in the production and logistics sectors.
From a challenging background, he gained a Batchelors Degree with Honours in business management and a Masters Degree in entrepreneurial management with distinction at the age of 48.
He has worked with Government backed and local Government business advisory services, working with start-ups and organisations going through periods of growth.
Over the last 8 years, Harry has worked in the training and consultancy sector, working with Swarm Training CIC to become a national apprenticeship provider providing apprenticeships to some of the globes largest organisations.
Harry is co-founder of Swarm Bluewater, a newly formed business providing commercial training and consultancy worldwide.
James Howells, Turning Factor
With thanks to our headline sponsors Turning Factor
Join the Empowering Communities Partnership for a whole day filled with fundraising expertise, skill-sharing and opportunities for networking, with lunch and refreshments included! This event sold out quickly the first time we ran it; this year it’s back with more tickets and a bigger programme! It’s also in a new location; Dereham Memorial Hall.
We will be joined by a range of funding specialists and those with experience of diversifying their voluntary, community or social enterprise (VCSE) organisations’ income streams. We welcome any Norfolk-based VCSEs to join us for the chance to learn from experts and peers, ask questions of funders and make new connections!
Maybe you’ve felt intimidated or overwhelmed by where to start with new fundraising streams? Or perhaps you’re unsure how to explore your options? There will be chances throughout the day to network with both funders, practitioners and fellow VCSE professionals, gaining insights, expertise and useful contacts.
Here’s what to expect:
Enquiries about ‘seagulls’, which usually relate to the large Herring Gull are certainly on the increase. You just need to read the press and every week you will find a story about these birds causing havoc somewhere on the coast or inland.
The main issues that come from business owners relate to mess, attacks on people and property damage. Typical problems will include bird droppings (guano). Guano is generally known to be a source of bacteria which can be transmitted to humans and ultimately lead to disease. Property issues include blocked gulley’s and drainage problems, however, we also have incidents of gulls pecking through skylights on roofs and attacks on people.
With bird control, you need to put in place a detailed disruption and dispersal programme. Its not a quick fix, it’s a method that over time will reduce the amount of birds or even make the location a bird free zone. The key to success is timing, education and physical deterrents.
In March, Herring Gulls start their nesting season, so it is important to get the plan in place before this time.
During the summer season, Herring Gulls are feeding and protecting their young and under the Wildlife and Countryside Act 1981, you cannot disturb nests, eggs or the young which include trying to disperse the adults leaving the young behind. The gulls will seek out food by any means possible. If you feed the birds, leave unsecured rubbish bags out for collection and drop litter in the street, people will make it easy for the gulls and this will be the main reasons the area is experiencing problems, particularly in the spring and summer seasons. People need to take responsibility over educating others on litter and food.
At the end of every nesting season (usually September until February) all nests and nesting material should be removed from buildings as they will return to breed. Gulls will typically return to site year after year as they are fairly territorial. If chicks also return to ‘their site’, any problems experienced now are only likely to increase in line with an increased volume of birds present, year on year.
This is the key time to implement bird control measures.
Bird exclusion netting
Professionally installed bird netting protects buildings without harming birds. The netting will act as a barrier preventing the birds from landing on the building roof. Our team design and install bespoke bird netting systems based on a site survey and when completed they typically don’t need much maintenance.
Bird repellent gel
Bird deterrent gels are non-toxic, they do not harm the birds and are much more discreet than netting. Birds are deterred from landing on a surface by the UV light reflected from the gel. We apply the gel to small dishes at close intervals and will remain effective for at least two years even in harsh climates.
Laser control
Enter the world of technology. Laser control is a very effective way of managing bird issues. An approaching laser beam appeals to the survival instinct of birds, causing them to fly away immediately. One laser system installed on a roof can cover up to 3,000 acres and reach 2,500 meters in the right conditions. The lasers are programmed to operate on various roofs and at set intervals during dawn and dusk. We have had major successes with this method at Sizewell Power Station. One laser has significantly reduced the number of gulls present at this facility.
Dispersal of Gulls using Distress Calls
Another method of dispersing birds is using a device which transmits digitally stored distress calls. The system we use has 9 different bird distress calls, including different gull species, starlings and pigeons. When sounded the birds will lift, circle around where the distress call is coming from, look for a predator below and start to feel that the area is unsafe as they cannot locate anything. These systems are available as a portable megaphone or can be hardwired on a timer. This is the same system as used at airports to keep birds away from runways reducing the risks of bird-strikes.
What is the law?
All wild birds, their nests, eggs and chicks are protected by law (Wildlife and Countryside Act 1981). Even an empty unoccupied nest may not be removed within the breeding season.
However, in very particular circumstances property owners can have Herring Gull nests and eggs removed by a specialist contractor, under the terms of a Natural England General Licence. This may include:
Our advice is to start looking to plan a programme which will commence in September. We are happy to provide a free survey and quotation. Please get in touch by calling us on 0800 980 9767 or via our website.
Transport for Norwich is looking for feedback on plans to improve the area and the consultation for the All Saints Green and Brazengate proposals for are now open. Norfolk County Council and Norwich City Council are looking to provide better infrastructure for cyclists along the yellow pedalway, and to make it easier for pedestrians to move freely, thereby enhancing this part of the city centre for everyone. It builds on the recently completed changes around Westlegate, which have significantly reduced traffic levels in All Saints Green and now mean the next proposed design changes can be put forward. Features of the scheme include a continuous footway on Surrey Street across its junction with All Saints Green; removal of traffic signals on all arms of the same junction and conversion of existing advisory cycle lanes on Brazengate to wider, mandatory lanes. Councillor Mike Stonard, Norwich City Council’s cabinet member for transport and vice-chair of Norwich Highways Agency Committee, says: “Changes around Westlegate have already transformed the way people are using this part of the city so we’re looking to extend these benefits further. We’d like to hear from anyone who uses the area regularly to help shape the final details of the project.” Funding for the project is from the Department for Transport’s Cycle City Ambition Grant. For more information on the details of the scheme, along with plans and how to respond to the consultation, please visit www.norfolk.gov.uk/brazengate.
There are a number of ways to submit your feedback:
Email: norwich.transport@norfolk.gov.uk
Tel: 0344 800 8020
In writing:
Brazengate/Grove Road and All Saints Green Area Consultation Transport for Norwich – Floor 2 Norfolk County Council County Hall Martineau Lane Norwich, NR1 2DHThe deadline for comment is Friday 7 July 2017.
Feedback on the project is due to be reported to the Norwich Highways Agency Committee in September. If approved for construction, work is expected to start early next year.
If you feel like traditional goal setting just doesn’t work for you, you’re not alone.
If you’ve ever scribbled down big business goals in January and promptly forgotten them by February (say hello again to to-do list chaos) this webinar is for you.
This webinar isn’t about vision boards, intentions or vague affirmations. It’s a real-world session for real-life business owners, the kind who wear all the hats, juggle all the tasks. It’s for those who want their business to support their life, not swallows it whole.
In this you will:
This isn’t about hustle or hype. It’s about clarity, focus, and building your version of success step by step, month by month.
This is perfect for solopreneurs who want to:
We are delighted to be working with new brand Ohmies, a company dedicated to helping individuals smoke less through cheaper alternatives. It is estimated that smoking in the UK costs the NHS around £2.5 billion per year and it is a very costly habit for individuals, costing the average person around £3,700 per year to maintain the addiction.
With the rate of smokers not slowing down, we are pleased to working with Ohmies, a new website offering a number of smoking alternatives at affordable prices, helping people get off smoking altogether and helping them save money effectively.
The owners of the site needed a simple eCommerce platform to list all their products, images and payment checkout facilities. Using Shopify, it creates a professional platform for shop owners to design the site, list products and monitor any orders and payments. The site is well adapted to desktop, mobile and tablet and offers a simple navigation so customers can scroll through smoking alternatives effectively.
As SEO is our speciality, we took a very methodical approach to help Ohmies optimise their website and boost their rankings on Google for a number of keywords such as ‘smoking alternatives’ and ‘ways to stop smoking.’
To target these keywords, we put together a specialist landing page and added relevant content relating to that key term. This creates relevancy in Google’s eyes and creates a page that they can index effectively.
We ensured that of the hundreds of products featured, every image had specific alt-text so Google could read the image and meta-titles and meta descriptions so each page can be categorised and found by Google.
Acquiring links from other websites is not easy in this highly competitive industry. As a result, we are putting together a number of useful guides about smoking, filled with statistics so that other companies and resources may find it interesting and want to link to it. We then intend to use outreach to ask other websites, resources and guides to link back to the site – helping the site build up its domain and this will strengthen the site’s SEO and its rankings.
Craig Davies, Managing Director of Target Cloud.
After 11 years of running a successful cloud consultancy, Craig is ready to share his “Top 10 Tips for Running a Successful Service-Based Business.”
Having experienced (and learned from) all the classic mistakes, Craig brings a wealth of practical insights, recommended solutions, and effective methods to help you launch and grow your own service-based business with confidence. Whether you’re just starting out or looking to refine your operations, these tips are designed to set you up for long-term success.
Agenda:
9am arrival / Network
9.30am Start
11am Finish / Networking
Commenting on the government’s net zero plan to tackle climate change, BCC Director General Adam Marshall said:
“As business communities restart and rebuild after the pandemic, Chambers are clear that the transition to net zero must be measurable, credible and fair.
“The Prime Minister’s announcement is a step forward on this journey, but more detail and even higher levels of both public and private investment will be needed to ensure that we are able to meet the shared ambition of government and our business communities.
“Business communities in our coastal regions will benefit significantly from a greater emphasis on offshore wind. Integrating local firms into supply chains will be vital in supporting investment and jobs of the future.
“Decarbonisation remains crucial to our future economic recovery, but businesses will need to see more detail in the long-awaited Energy White Paper if we are to boost investor confidence. And if we are to build the supply chains needed to meet these ambitions here in the UK, clarity on the future of industrial strategy is also required.
“While the impact of the pandemic has not diminished business communities’ desire to become greener, the pace of change will mean many firms will need support in the transition to cleaner technologies. Government should consider incentives to help businesses make the change without losing out, including business rates exemptions for green investments and compensation schemes for phasing out petrol and diesel vehicles.”
Join communication experts, CHMLN, for a 1-hour dive into how to connect with others for your business.
Expect ridiculous comments about the weather and a light hearted look at human behaviour.