The study of humans and their (occasionally irrational) interactions with the world

An introduction to Behavioral Economics

Based on psychology and including interactive examples, this introductory masterclass offers thesort of insights designed to help investors avoid impulsive mistakes andcompanies understand the mechanisms behind individual choices.

During this livelysession we will look athow social and psychological factorscan dramatically affect our day-to-day decision-making and financial choices.

We will cover:-

• the difference between classical economics and behavioral economics
• instinctual behavior patterns
• social pressure
• mental framing
• fast and Slow thinking

We will be holding sessions at 8.15am and 12.15pm. Each session will last approximately 1 1/2 – 2 hours.

BOOK YOUR PLACE HERE

Refreshments and a light breakfast or lunch will be provided -There is no charge for the Masterclass but you may like to consider a donation of £20 to Action for Children.

For more information on Action for Children and why we support them please visit our Virgin Giving page