60 Minute Workshop – “Blogging for Business”

Summary: Blogging for Business Are you thinking about launching a blog for your business? Not sure if it’s worth your while? Maybe you’re not seeing the results you’d hoped and you’re not sure what to do next. This 60-minute session will introduce the basics of blogging, how to get started and how to develop an audience.

Learning Objectives:

– Understanding the benefits of blogging – Defining your objectives – Finding your niche – Building a content calendar – How to get started – How to grow your audience

Who should attend: Anyone planning to start a business blog, or wanting to develop their content.

Bio about speaker: Lucy Mowatt is a content marketing consultant and the founder of Method Marketing. She has produced content for a wide variety of channels, including magazines, brochures, websites, social media and PR, with a specialism in long-form articles.